B2B

Businesses and consumers seek answers to questions many times each day.  The internet provides a simple way to do research and seek out answers to those questions instantaneously.  Typically, those questions are typed into a ...

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In my last post, I touched on the importance of B2B Content Creation and more specifically B2B Blogging, which is the easiest way to create B2B content.  Today, I will touch on a few reasons ...

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B2B Content Creation for Marketing comes in many forms: Blogging, Video, Podcast, Photos, Presentations, News Releases, etc.  When done right, B2B content marketing can be extremely effective for getting high quality visitors to your website.  ...

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In my last article Social Media Cheat Sheet for B2B Marketing I introduced Drew McLellan’s “Social Media Landscape” tool for CMOs and made a bold statement (no-pun-intended): “B2B Social Media Marketing Is Useless Without a ...

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I recently read a blog post on “How To Set Up a B2B Corporate Blog,” but thought a more appropriate title for the post should be, “4 Ways To Start a B2B Corporate Blog.”  Jeffrey ...

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As a Inbound Marketing Specialist for an Inbound Marketing Software company, I speak within business owners on a daily basis who are interested in Social Media Marketing.  One of my colleagues likens Social Media to ...

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