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From the category archives:

Internet Marketing

Why B2B Marketers Should Consider Adding Video Content on Youtube

May 18, 2010
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In my last post, I touched on the importance of B2B Content Creation and more specifically B2B Blogging, which is the easiest way to create B2B content.  Today, I will touch on a few reasons why Marketers should consider video content creation and Youtube to get found online by the right prospects. In God We [...]

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Pubcon: Attending a Conference without Actually Attending

April 16, 2010
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About the author: Kaila Strong, an Internet Marketing coordinator at Vertical Measures, is an avid blogger, tweeter, and marketer online. Her interests are in social media, link building, SEO, and the online marketing field. Every year there are hundreds of conferences across the United States in our field of internet marketing. From sea to shining [...]

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Inbound Marketing Book Review

November 29, 2009
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Inbound Marketing: Getting Found Using Google, Social Media and Blogs is a must read for Business Owners, Marketers, and Entrepreneurs. In the interest of full disclosure, you should know that I work at HubSpot.  Brian Halligan and Dharmesh Shah, co-authors of Inbound Marketing: Getting Found Using Google, Social Media and Blogs are the co-founders of [...]

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Diversify Your Inbound Marketing Strategy

August 27, 2009
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Don’t Stop with SEO.  Yes, I said it.  Optimizing your website for Search should not be your sole focus.  Reading SEObook.com author Aaron Wall’s blog post “Google to Clone Lending Tree,” drove this point home.  If Google is entering high margin businesses such as loan aggregation services, it is only a matter of time before [...]

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On Liveblogging: SEO Benefits of Liveblogging And A Big “Thank You”

August 13, 2009
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First,  I would like to give a Great Big “THANK YOU” to everyone live blogging #ASE09 and #SESSJ.  I especially would like to thank Lisa Barone, Chief Branding Officer of OutSpoken Media for the excellent coverage and comedy at #ASE09 and Virginia Nussey, Associate Writer at Bruce Clay Inc for her complete coverage of #SESSJ. [...]

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3 Internet Marketing Strategies for All Businesses

May 12, 2009

Now that you know why Internet Marketing is important, let’s discuss 3 internet marketing strategies for any business. The Top 3 Internet Marketing Strategies for all businesses are Search Engine Optimization (SEO), Pay-Per-Click (PPC) Advertising, and Social Media Marketing (SMM). Search Engine Optimization (SEO) According to Wikipedia, Search Engine Optimization is the process of improving [...]

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